(Re)branding: Walmart.
By Justen Deal • Jun 29th, 2008 • Category: companiesAn (arguably) softer logo? A small “name” change? The world’s largest public company, Wal-Mart, is looking for a fresh start, according to a report yesterday in the Wall Street Journal. In addition to a new orange and blue logo, the company appears to want folks to decapitalize the “m” and drop the [...]